THE PARIS CLUB ART EXPERIENCE | 2020

EN 09. METMAXX HAPTICAL AND VERTICAL Artist: Lothar Guderian Title: METMAXX HAPTICAL AND VERTICAL Medium: recycled paper and cardboard, laminated and interlaced Size: 53 x 53 cm Lothar Guderian has arranged various top sellers of the Spranz Collection in the context of our Metmaxx brand family into a colour-coordinated assem - blage to emphasise the intrinsic value and elegance of haptic promotional products. Not just in the gallery, but also in everyday life, cleverly designed con - cepts take their place as practical everyday works of art at the user’s/ decision maker’s/ influencer’s disposal, transporting the intended message day after day. And just like art, the designed products are the antithesis to ephemeral electron - ic advertising. They serve as eye-catchers both during and away from the daily routine and delight their users with innovative design, practical functionality and reliable quality over long periods of time. The visualized Metmaxx brand family is a guarantee for these product features, especially when it comes to reliability.